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Automation library

Outbound prospecting pipeline

Builds an outbound pipeline: researches your business and ideal customers, finds prospects, verifies their emails and loads them into your sending tool.

What it does

Starting from your website, the automation writes a summary of what you sell and who you sell to. It turns that ideal customer profile into a prospect search, pulls matching contacts, checks each email address is deliverable and adds the good ones to your cold email platform, keeping the records in Airtable.

Trigger

A webhook starts each stage, for example when a new client or campaign is added.

Steps

  1. Your website is scraped and AI writes a business summary.
  2. The ideal customer profile is stored and turned into a prospect search URL.
  3. Matching prospects are retrieved and split into individual contacts.
  4. Each email address is checked with an email verifier.
  5. Verified contacts are added to the cold email sending account and the records updated.

Tools

  • n8n
  • OpenAI and Anthropic Claude
  • Airtable
  • Apollo search
  • Email verification service
  • Instantly

Who it suits

Agencies and B2B firms that run outbound campaigns and want prospect lists built and cleaned automatically.

Want this set up for your business?

It starts with the £450 Payback Check: one process timed and scored, a written report and a fixed quote.

Get your score

£450 Payback Check. Credited if you book a build within 30 days.

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