Cold email personalisation
Researches each lead's website and writes a personalised opening line for your cold emails, saved straight into your lead sheet.
What it does
For each lead on your list, the automation visits their website, reads the key pages and asks AI to summarise what the business does. It then writes a short, specific opening for a cold email and saves it next to the lead, so every message starts with something relevant to that company.
Trigger
Run on demand against a list of leads, or from a lead-scraping step.
Steps
- Leads are pulled from a Google Sheet or a lead-scraping tool and duplicates removed.
- Each lead's website is fetched and converted to plain text.
- AI summarises the business from its pages.
- AI writes a personalised multi-line icebreaker.
- The summary and icebreaker are written back to the sheet, with pauses to stay within rate limits.
Tools
- n8n
- OpenAI
- Apify
- Firecrawl or direct page requests
- Google Sheets
Who it suits
B2B firms and agencies running cold email who want personal openings without researching every lead by hand.
Want this set up for your business?
It starts with the £450 Payback Check: one process timed and scored, a written report and a fixed quote.
£450 Payback Check. Credited if you book a build within 30 days.